Sports management, marketing
Zahra Sohrabi; Mehrdad Moharramzadeh; Rasool Nazari
Abstract
The present study was conducted with the aim of developing a business ethics model for the management of professional sports clubs in Iran, and to investigate the ethical complexities in sports management. The research process began with the selection of the field based on the researcher's interest in ...
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The present study was conducted with the aim of developing a business ethics model for the management of professional sports clubs in Iran, and to investigate the ethical complexities in sports management. The research process began with the selection of the field based on the researcher's interest in business ethics without an initial framework. Data were collected through semi-structured interviews with 24 participants using purposive and snowball sampling. Analysis was performed using line-by-line open coding, continuous comparison of codes, theoretical sampling to enrich categories, focusing on the central category, developing theory from analytical notes, and stopping at theoretical saturation. Findings were extracted from 156 initial codes. Key categories included financial and contractual transparency (such as honesty in contracts and clarity of financial goals), avoiding conflicts of interest (such as financial neutrality and segregation of duties), ethical interaction with the media and society (such as responsibility in advertising and social accountability), institutionalizing values in the organizational structure (such as internalizing values and preparing a code of ethics), training and transferring values (such as repeated training and behavioral modeling), ethical accountability and reporting (such as ethical reporting and accepting mistakes), and managing external pressures while maintaining principles (such as resilience in crisis and moral sustainability). The final conclusion emphasizes that this model not only places ethics as the center of decision-making, but also establishes a balance between economic and social interests and provides a practical model for sports clubs, with suggestions such as a blockchain system for transparency, virtual training programs, and a digital ethics committee for innovative implementation, suggesting to managers.
Sports management, marketing
Zahra Sohrabi; Mehrdad Moharramzadeh; Rasool Nazari
Abstract
Adventure sports tourism has attracted the attention of the public as an important part of tourism. In addition to being effective in physical development, it also has a social function. There is not much comprehensive and applied research in Iran regarding adventure sports tourism, therefore the aim ...
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Adventure sports tourism has attracted the attention of the public as an important part of tourism. In addition to being effective in physical development, it also has a social function. There is not much comprehensive and applied research in Iran regarding adventure sports tourism, therefore the aim of the present study is to develop a model for the development of adventure sports tourism in Iran. The present study was conducted in a qualitative manner and by choosing a constructivist approach from a data-driven strategy. The data are exploratory-fundamental in nature in terms of purpose, and were collected through purposeful sampling with the snowball technique and based on in-depth semi-structured interviews with 19 sports management experts familiar with the discussion of professional adventure sports tourism. After conducting the interviews, 1352 key words were identified, which were then grouped into 111 core codes and finally, in the theoretical coding process, were categorized into 16 subcategories and finally into 11 main categories: key stakeholders, enabling factors, strategic requirements, contextual factors, surprises, drivers, uncertainties, goals, key players, strategies, and possible outcomes of adventure sports tourism. In general, it should be acknowledged that increasing attention to adventure sports tourism in Iran will have important consequences, including improving the various conditions of the local community, promoting up-to-date knowledge, and improving the level of health and social vitality, and increasing the productivity of the local economy.
Sports management, marketing
Hamied Nikoabadi; Rasool Nazari; Mehdi Salimi
Abstract
There is not much comprehensive and applied research on the active lifestyle and the importance of physical development and sports in Iran, as well as its impact on the economy. Therefore, the aim of the present study is to develop an active lifestyle model of Iranian society with an economic and sports ...
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There is not much comprehensive and applied research on the active lifestyle and the importance of physical development and sports in Iran, as well as its impact on the economy. Therefore, the aim of the present study is to develop an active lifestyle model of Iranian society with an economic and sports business approach in order to address various aspects of increasing its share in the gross national product. To conduct this qualitative study, the data-based theory strategy and Charms' constructivist approach were used. Data were collected using semi-structured in-depth interviews. The participants in this study were 19 experts in the three fields of sports sciences, economics, and medical sciences. Of the approximately 210 sentences implemented from the interviews, 145 initial codes, 22 focused codes, and finally the factors identified from the interviews were classified into six core categories: health-promoting movements, institutionalization, active lifestyle, health, individuals and society, and economy. The present model acknowledges that an active lifestyle may have a direct and indirect impact on the gross domestic product (GDP). It was found that increasing attention to an active lifestyle not only helps improve the health and quality of life of individuals, but can also lead to increased productivity, reduced health costs, and the growth of related industries and an increase in the country's gross domestic product.
Rasool Nazari; Alireza Davari; Masoud Naderyan
Abstract
The purpose of this study was to develop strategic themes for the development of Iranian handball.The research is strategic in terms of subject matter; it is applied in terms of purpose and it is descriptive in terms of method and its data collection is survey. The statistical population was the experts ...
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The purpose of this study was to develop strategic themes for the development of Iranian handball.The research is strategic in terms of subject matter; it is applied in terms of purpose and it is descriptive in terms of method and its data collection is survey. The statistical population was the experts Using both theoretical and snowball sampling methods 30 individuals were considered as sampleA combination of qualitative and quantitative methods was used to collect and analyze data. The research tool was a researcher-made checklist, which was confirmed by experts on its face and content validity, interviews and strategic council meetings were used to collect information. Logical inductive method was used to analyze the required information in the quantitative section of the matrix of position assessment and strategic action and matrix in the qualitative section. The Iranian Handball Federation has five macro-general sports exercises in the community, the development of championship sport, the promotion of professional sports, the promotion and consolidation of the organizational status of handball in all provinces, deepening and strengthening the morale of chivalry and orality through handball exercise, while the strategy approach The sport of the Iranian Handball Federation was based on an assessment of strategic position and strategic matrix in an aggressive position. Therefore, the brand promotion of the Iranian Handball Federation was chosen to maintain the status quo in the competitive market as one of the market leaders as a priority strategy.
elham moshkelgosha; Rasool Nazari
Abstract
The method of the present research was descriptive-analytical in terms of applied results and was a case study that was done by survey method. The statistical population of the study included the managers and experts of Isfahan Sports Club. Due to the uncertainty of the number of people, the statistical ...
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The method of the present research was descriptive-analytical in terms of applied results and was a case study that was done by survey method. The statistical population of the study included the managers and experts of Isfahan Sports Club. Due to the uncertainty of the number of people, the statistical sample ceiling was considered equal to 384 people. The measuring instrument was Aghazade Blue Ocean Strategy Questionnaire (2014). The validity of the questionnaire was confirmed by experts, reliability (0.93) was calculated through Cronbach's alpha method. Statistical methods of second-order confirmatory factor analysis and Friedman were performed as statistical tests using SPSS software version 22 and Amos. Based on the results of the model of explaining the indicators of action in the blue ocean strategy in Isfahan sports clubs is in good condition. The results showed that the physical evidence with the average (4.16) was the highest and then the quality of communication (3.86), comfort and well-being (3.76), Internet services (3.65), service quality (59 / 3), brand (3.44), price (3.13) and finally creativity (2.79) had the lowest score. Sports club managers are advised to use a kind of agile organizational structure to change the main strategies to use the four blue ocean strategies, including strategies of increasing, decreasing, eliminating and creating for the clubs.
