Guide for Authors

In the Name of God
Sponsorship, management and marketing of sports is a journal in the field of sports management and sponsorship, which is published four times a year and the conditions for accepting the article are as follows:
1- General features of the article
The article should be the result of the research of the author (s).
The article should not have been published in another journal and should not have been submitted to another journal until the end of the judging.
The publication of the article is subject to the final approval of the editorial board.
Acceptance of the article for publication will be notified to the author after the approval of the jury.
The content of the article is the responsibility of the author.
The editor of the journal is free to edit the article technically and technically without changing its content.
The size of the article should not exceed thirty pages.
Attach the full name of the author, academic degree, university where you teach or study, field of study, e-mail, telephone number of the author on a separate page.
Submitting an article is only possible through the journal system in the publications system of Kurdistan University to the address http: // http: // (to do this, you must first register in the system).

2- Article components
Title: The general name of the article that expresses and expresses the content of the article.
Author Details: Includes the author's first and last name, academic degree, field of study, university where he / she teaches or studies.
Abstract: A comprehensive description of the article with limited words (200 words or ten lines) including an overview of the problem statement, purpose, research method and findings.
Keywords: Contains five to seven specialized words that are more important in the article than other words.
Introduction: Includes the purpose and mention of the research background of the article (briefly).
Main body: including the main text of the article, theoretical foundations, methodology, data analysis, findings, discussion and conclusion.
Footnote: Appears at the bottom of each page if necessary.
Sources: Cataloging article citations based on the journal style.
English Abstract: In Times New Roman font size 11 (up to 1000 words).

3- How to adjust the text
Article Title (B Titr 14)
Author Name [1], Author Name [2] *
Abstract (B Zar 12)
Do not repeat the title in the abstract.
(((In the abstract, the type of method, methodological components, the most important results should be mentioned. All the contents of the abstract should be given in one paragraph. Research verbs should be given in the past. The maximum number of abstract words should be 200 words))). For example:
The research method was descriptive-correlation with emphasis on structural equations. The statistical population of the study consisted of all spectators of Azadi Stadium in Tehran (60,000 people). Cochran's formula was used to determine the sample size and 382 people were selected as the sample who were selected using the proportional stratified method. Data were collected based on three questionnaires of re-attendance, loyalty and willingness to buy, whose Cronbach's alpha coefficient was 0.87, 0.92 and 0.88, respectively, and their face and content validity were confirmed by experts. شد. Data analysis was performed using SPSS and LISREL software. Research results: Mention briefly. No need for numbers.
Keywords: Reappearance, Loyalty and Willingness to Buy, Sponsorship, Satisfaction
Details of the authors (to be mentioned completely and accurately as below, both in the article and inside the site and in the side section, these specifications will not be modified in any other way after accepting the article)

1. Professor of Sports Management, Faculty of Physical Education and Sports Sciences, Shahid Beheshti University, Tehran, Iran
2. PhD student in Sports Management, Faculty of Social Sciences, Kurdistan University, Sanandaj, Iran

* Responsible author: Email Responsible author Email:


Professor of Sports Management, Faculty of Physical Education and Sport Sciences, Shahid Beheshti University, Tehran, Iran
PhD Student in Sports Management, Faculty of Social Sciences, Kurdistan University, Sanandaj, Iran

Introduction (B Zar 12.5)

((((Introduction should include stating the research issue, the importance and necessity of conducting research on the main variables to be researched. At least 2 and at most 3 pages of content should be written in this regard. And according to the format of the journal and the style of the APA, the bibliography should be written in the text and at the end, it is necessary to refer to similar articles published in previous issues of the quarterly and use them to refer to the quarterly of sports research, management and marketing It is expected that at least two or three of the final sources will contain the name and specifications of the quarterly. In review articles, at least 20% of the sources in the text and the end of the works of the former author and author should be. Sports science trends in sports management and articles extracted from the research projects of professors and researchers who have addressed sports systems are a priority in terms of font and font, Persian and English, page margins, etc. This is exactly the fashion file Comment and copy and save the contents of the article in the same file.Maximum number of pages Your article should be 30 pages long. In the following paragraphs, an example of referencing, etc. can be considered))))
In cases where you are referring directly to a person or quoting a topic in personal language, only the year should be enclosed in parentheses and the person's last name should be mentioned on the left side of the year.
Wang (2008)
(11 Times New Roman font)

Customer loyalty is the key to business success. As a result, studying the relationship between brand and consumer is the ultimate goal for many companies (Gadot, 2017).

The biggest and most important main goal of a number of active marketing companies is customer loyalty to production (Wang, Shan, Lee, Kotler, and Keller, 2019). In today's world, where we are witnessing dramatic changes and developments in various fields of Yazar, the environment is facing a lot of turmoil and uncertainty (Wang and et al, 2019). Competition has intensified, the life cycle of businesses and products has been shortened (Hadavi, 2015) and organizations have faced many challenges and changes that traditional structures and hierarchical and inflexible features are able to meet. Do not have issues; Therefore, sports managers are looking for solutions that can take full advantage of the potential around them and achieve their sport-economic goals. (Karimiani and Saffari, 2007). And this will cause the fans to reappear in the next games (Alipour, 2019 and Demers, 2020) and will create a kind of loyalty in them.
Research background {This section is also given in the introduction and is not in a separate section}

(((It is necessary for the researcher to refer to 3 to 5 external and internal researches related to his / her research that he / she uses in the discussion and conclusion section. And the most important results of that research.
At the end of the background, the researcher should point out the most important questions or hypotheses he / she examines in the findings section and mention the conceptual model of his / her research by mentioning the main variables.

Research Method (B Zar 12.5)
In the methodology section, the researcher should choose the type of research method, community or field of study, sample and sampling method, data collection tools (who made it, year of tool development, number of questions or how it is content, dimensions, grade method). Its placement, validity and reliability) The method and approach in data analysis should be stated. If the research method is hybrid, it should be separated from all components of qualitative methodology (type of study approach, type of qualitative method and why to use, field of study and sample, selection method, coding method or approach in data analysis and interpretation, etc.) and Quantitative (type of method, statistical population, sample and sampling method, data collection tools, validity and reliability of tools, data analysis method) should be mentioned. Of course, in methodology, the principle of brevity must be observed, that is, while the explanations are brief, but all the components of the methodology must be mentioned. For example as follows:
The present study is descriptive-correlative in terms of applied purpose, in terms of how to collect data, and specifically based on structural equation modeling (SEM [8]). The statistical population of this research was .... sampling method .... data collection tools including .... data analysis method was also with ....

Results (B Zar 12.5)
(((In the findings section, the researcher should answer the same questions or hypotheses raised before the methodology. While re-designing the question or hypothesis, the answer is in the form of tables and graphs and their explanations. The descriptions are as follows: The format of the tables should be as follows: The title and number of the table should be specified and the top of it should be in the middle of the china. The description of each table should be given below. To be brought))).

Discussion and Conclusion (B Zar 12.5)
(((In the discussion and conclusion section, the result of each question or hypothesis should be mentioned and this result should be compared with the results of similar research in terms of alignment or inconsistency, and then the result should be interpreted. Some practical suggestions should be given) )).
In general, customer loyalty has important effects on sports organizations and service centers, especially in terms of profitability for the private sector, since the relationship between research variables was significant, to examine the impact of loyalty on re-attendance and willingness to buy from Structural equation modeling (SEM) was used. ………………… ..
In the final bibliography, some important points should be considered:
(((First, the sources in the text and the end should be completely consistent. The exact APA style should be observed. The format of the journal should be observed. The Latin specifications of Persian sources should be given. Exactly the same feature that is on the cover of the work, not the author's translation. Persian sources should include the phrase [in Persian], articles should have the name of italic journal, books should have the title of italics, dissertations should have the title of italics, and a new approach to educational management should be cited. ))).
For example:

Bahreyni, S. S. (2006). Analytical review of the implementation of re-engineering processes in higher education. Journal of Andish-e-Sadegh. (23): 106-83. . [in Persian]
Barney, J., & Barney, J. (1991). Firm Resources and the Theory of Competitive Advantage. Journal of Management, 17, 99-120.
Eisner, E. (1998). Educational Imagination: on the design and evaluation of school programs. NY: Macmillian

English abstract:

At the end of the article should be a 1000 word English abstract with the names of the authors.

4- Reference to sources in APA method (all sources are in English)

1-4- References within the text
Surname of the author or famous name, date of publication of the work: page or pages. There is no need to write "p" for page number. Also write numbers from right to left; Like (122-136)
The reference text (direct quotation) should be enclosed in quotation marks and its address in parentheses; Like (Saif, 1368: 426).
If the text refers to several works by an author, each of those works is separated based on the difference in the date of publication and in the final sources, will be identified by the name of the work.
If reference is made to two printed works by an author in the same year, it is necessary to distinguish them first in the final sources by writing "a" and "b" next to the year of publication, and then in the internal sources. After the author's last name, the year of publication should be written with "a" or "b"; For example (Hosseini, 1389 A: 26)
2-4- Final reference (sources)
2-4- 1- Reference to the book

Surname of the author or famous name, name, date of publication of the work (in parentheses with a space after the author), name of the book, name and surname of the proofreader or translator, cover, date of publication, place of publication, name of the publisher (without mentioning the word « Publishers").
In the final sources, the name of the book or doctoral dissertation is written in italics; Therefore, avoid blackening it or putting it in quotation marks.
-2-4-2 References to the article

Author's surname, name, date of publication of the work (in parentheses with a space after the author's name), main title of the article (in quotation marks), name and surname of the proofreader or translator, main title of the encyclopedia or quarterly and magazine (Iranian without mentioning the word Journal, etc.), period or year of publication, number, pages where the article is mentioned (without using "p").
The title of the article and the master's thesis are in quotation marks only and are not skewed or blacked out.
-2-4-3 Reference to the dissertation

Surname of the author, name, year of defense (within parentheses with a space after the author), title of the dissertation, defended course, name and surname of the supervisor, name of the university and college of the student.
As mentioned, the title of the doctoral dissertation is skewed (Iranian) and the title of the master's dissertation is in quotation marks only.

4-2-4- Referrals to Internet sites

Author's surname, name, date of posting on the website (in parentheses with a space after the author's name), title of the article or work (in quotation marks), e-mail address of the website.
References to such material are necessary when there are no written sources on the subject.
5- Other points

It is necessary to insert the sign of aggravation or conjugation in Arabic words.
Any additional explanations other than references are in the footnote.
In the resources section, if the author's name is not known, the name of the work will be replaced.
In the list of sources, if the source specification is more than one row, create a half-centimeter indentation for the second row.
Avoid numbering or hyphenation at the beginning of resource list entries.
References to ancient sources should be in the name of Ashhar; Like Nasser Khosrow and not Ghobadiani.
In quoting sources from different languages, follow the rules of the same language to capitalize the first letters; This means, for example, that in French, except for proper nouns, all nouns begin with lowercase letters; While in German, the grammatical name is written in capital letters and the rest of the words are written in lower case and ....