Book Criticism

Nots Editor's

• Editor-in-Chief Lecture
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The effect of agile marketing on behavioral intentions with the mediating role of customer trust and competitive advantage of sports products

10.22034/sms.2023.62756

reza mortazi; azadeh Seyed Alinezhad; mohammad jalilvand

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Analysis and relationship between financing methods and strategic performance of Iraq football clubs

10.22034/sms.2023.139500.1240

javad moradi; Ali Hossien Zaher Mohsen

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Provide content marketing model of in sports E-business with the grounded theory approach

10.22034/sms.2023.139886.1258

Shiva Safarian; Mohammad Ali Nasimi; Maryam Rahmaty

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The effect of deep online recommendation factors on consumer wandering with the mediating role of cognitive absorption perception in athletes consuming sports products

10.22034/sms.2024.140272.1276

kazem Cheraghbirjandi; Azam Hedaei niya

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Predicting the retention of customers of sport gym using the K-nearest neighbor algorithm

10.22034/sms.2024.140657.1302

Javad Shahlaee Bagheri

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Phenomenology of the role of artificial intelligence marketing on increasing sales and exports of Iranian sports goods

10.22034/sms.2024.139803.1254

asma fekrat; Akbar Jaberi

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