Sports Marketing Studies - Articles List

Author = shima hesami

Presenting a Model of Motivational Marketing in Sports with the Approach of Grounded Theory

Volume 5, Issue 4, February 2025

10.22034/sms.2024.140481.1287

shima hesami; Korosh Veisi; SAMIRA ALIABADI

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The impact of brand awareness and reputation on brand citizenship behavior with the mediating role of brand differentiation among sports goods customers

Volume 2, Issue 4, January 2022, Pages 35-64

https://www.doi.org/10.34785/J021.2022.621

shima hesami; Mozhgan Khodamoradpoor; shahoo zamanidadaneh

Sports Marketing Studies

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Volume 5 (2024)

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Volume 3 (2022)

Volume 2 (2021)

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