Sports Marketing Studies - Articles List

Volume & Issue: Volume 1, Issue 4, February 2021, Pages 1-151

Validation of the Persian version of the Emotional Experiences of Sports Fans Questionnaire

Pages 21-1

https://www.doi.org/10.34785/J021.2020.309

alireza elahi; Erfan Moradi

Quantitative content analysis of brand-related research trends in the Iranian sports industry

Pages 52-22

https://www.doi.org/10.34785/J021.2020.152

seyed morteza Azimzadeh; Reza Heydari; Masoud Darabi; kianoosh shajiee

Effect of individual contexts of sportswear consumers on brand hatred

Pages 72-53

https://www.doi.org/10.34785/J021.2020.391

mohammad hasan abdollahi; sajad gholami torkesaluye; ali abolhoseini

Segmentation of football team spectator participation levels based on the Continuous Psychological Model (PCM)

Pages 96-73

https://www.doi.org/10.34785/J021.2020.635

mohsen esmaeili; ali malekian; farshad tojjari

Predictive study of sports tourism development in East Azerbaijan province based on tourism dimensions

Pages 115-97

https://www.doi.org/10.34785/J021.2020.419

Roghayeh sarlab; zahra Alipour Nadinlouie; Houriyhe Dehghanpouri

The relationship between social media marketing and customer satisfaction of sports recreation centers

Pages 133-116

https://www.doi.org/10.34785/J021.2020.888

hossein kordlu; hossein ali mohammadi; Mehrdad Moharram Zadeh; Nasrin Azizian Kohan

The use of visual signs of sports and physical activity, as a promotional tool in Iranian and Turkish television series

Pages 151-134

https://www.doi.org/10.34785/J021.2020.763

Sara Keshkar; Francesco Addesa; Arezoo Sadeghi

Sports Marketing Studies

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