Sports Marketing Studies - Articles List

Author = Roghayeh sarlab

The impact of customer experience and involvement on sports tourism destinations through an experiential marketing approach to sports events in Iran.

Articles in Press, Accepted Manuscript, Available Online from 18 January 2025

10.22034/sms.2025.142026.1403

sara yazdanpanah; mir hasan seyyed ameri; Roghayeh sarlab

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The economic value of participation in sports with different estimators for life satisfaction of Urmia people

Volume 5, Issue 3, November 2024, Pages 58-76

10.22034/sms.2024.141879.1395

Mehdi Ahmadi ASli; Roghayeh Sarlab; Seyd Mohammad Kashef

Fostering Co-Innovation through Value Co-Creation and Customer Knowledge in Sport Clubs: The Moderating Role of Cognitive Processing and Customers Behavioral Engagement

Volume 5, Issue 1, May 2024, Pages 19-34

10.22034/sms.2024.140860.1319

Falah Hasan Safih; Mohsen Behnam; Roghayeh sarlab

Sports Marketing Studies

Journal Archive

Volume 5 (2024)

Volume 4 (2023)

Volume 3 (2022)

Volume 2 (2021)

Volume 1 (2020)