Advertising Using Sport
Analyze The Gender Factor In The Effectiveness of Advertising Using Sports on Social Networks (Case Study: Instagram) [Volume 3, Issue 3, 2022, Pages 156-129]
Aesthetics
The effect of aesthetic factors and service quality on perceived value of loyalty and customer satisfaction (Case study of Kermanshah pools) [Volume 3, Issue 2, 2022, Pages 88-61]
Amateur athletes
Relationship serious leisure and leisure satisfaction mediated by recreational involvement in amateur Volleyball athletes [Volume 3, Issue 2, 2022, Pages 120-89]
B
Bibliometric Analysis
Bibliometric Analysis of The Global Trends on Sport Marketing Researches [Volume 3, Issue 1, 2022, Pages 143-114]
Blue places
The effect of aesthetic factors and service quality on perceived value of loyalty and customer satisfaction (Case study of Kermanshah pools) [Volume 3, Issue 2, 2022, Pages 88-61]
Bodybuilding club
The Role of Social Media on Online Brand Community Identification And Loyalty of Mashhad Sports Club Customers [Volume 3, Issue 3, 2022, Pages 67-38]
Bojnourd
The Impact of International Sports Events on the City Brand (Case Study: Bojnourd County) [Volume 3, Issue 1, 2022, Pages 195-172]
Brand experience
Determining The Relationship Between Brand Experience And Brand Loyalty And The Moderating Role of Demographic Variables (Case Study: Customers of Mashhad Water Parks Complex) [Volume 3, Issue 4, 2022, Pages 156-139]
Brand love
The Effect of Corporate Sponsor Image on Purchase Intention of Persepolis Fans With The Mediating Role of Brand Love And Sport Involvement [Volume 3, Issue 4, 2022, Pages 95-74]
C
Competitive Advantage
Relationship of Social Capital With Innovative Behavior And Competitive Advantage of Active Sports Tourism Destinations In Bushehr Province [Volume 3, Issue 4, 2022, Pages 73-49]
Consumer
Examining The Environmental Behaviors of Sports Consumers: The Effect of Green Marketing Tools [Volume 3, Issue 4, 2022, Pages 117-96]
Corporate Sponsor Image
The Effect of Corporate Sponsor Image on Purchase Intention of Persepolis Fans With The Mediating Role of Brand Love And Sport Involvement [Volume 3, Issue 4, 2022, Pages 95-74]
Customer's attitude
Investigating the effect of social responsibility on Customer`s loyalty of fitness clubs with role moderating of image and reputation [Volume 3, Issue 2, 2022, Pages 60-30]
Customers' Behavioral intention
The Moderator Role of Social Media in Relation between the Services Quality and Satisfaction with the Customer Behavioral Intention in Swimming Clubs [Volume 3, Issue 3, 2022, Pages 186-157]
D
Digital Marketing
The role of demographic characteristics and digital literacy in the digital marketing
of sports cafes and shops [Volume 3, Issue 1, 2022, Pages 57-30]
E
E-commerce
Barriers and Strategies of Using Network Marketing In Sports In Iran Country [Volume 3, Issue 3, 2022, Pages 37-1]
Economics
Economic and sports effects of the development of sports diplomacy in the Islamic Republic of Iran [Volume 3, Issue 2, 2022, Pages 29-1]
Elderly athletes
Explaining The Effect of Social Marketing on Motivating Sports Participation of The Elderly in East Azarbaijan Province [Volume 3, Issue 3, 2022, Pages 220-187]
Emotions
The Impact of Cognitive Component on Affective Component of Team Reputation: Emphasizing on Difference Between Viewers And Spectators of Persian Gulf Pro League [Volume 3, Issue 4, 2022, Pages 138-118]
Entrepreneurial Marketing
Test of The Role of Satisfaction Mediation Model In The Causal Relationship of Entrepreneurial Marketing With The Desire To Re-Attend Customers of Sports Complexes In Karaj [Volume 3, Issue 4, 2022, Pages 48-24]
Environmental Factors
Identifying and Ranking The Components of Sports Business Development In Golestan Province [Volume 3, Issue 3, 2022, Pages 128-99]
G
Gender
Analyze The Gender Factor In The Effectiveness of Advertising Using Sports on Social Networks (Case Study: Instagram) [Volume 3, Issue 3, 2022, Pages 156-129]
Green Brand
Examining The Environmental Behaviors of Sports Consumers: The Effect of Green Marketing Tools [Volume 3, Issue 4, 2022, Pages 117-96]
Green Label
Examining The Environmental Behaviors of Sports Consumers: The Effect of Green Marketing Tools [Volume 3, Issue 4, 2022, Pages 117-96]
Green Marketing
The effects of green marketing drivers on the Performance of sport facilities with the mediating role of social responsibility [Volume 3, Issue 1, 2022, Pages 171-144]
Green Marketing
Examining The Environmental Behaviors of Sports Consumers: The Effect of Green Marketing Tools [Volume 3, Issue 4, 2022, Pages 117-96]
Guilan sports
Designing a model for attracting and involving people to sports tourism (Factors, challenges and strategies) [Volume 3, Issue 1, 2022, Pages 113-80]
I
Innovative Behavior
Relationship of Social Capital With Innovative Behavior And Competitive Advantage of Active Sports Tourism Destinations In Bushehr Province [Volume 3, Issue 4, 2022, Pages 73-49]
Instagram
Analyze The Gender Factor In The Effectiveness of Advertising Using Sports on Social Networks (Case Study: Instagram) [Volume 3, Issue 3, 2022, Pages 156-129]
Iran
The role of Sportscape on Service Experience of Football Spectators (case of Azadi stadium) [Volume 3, Issue 2, 2022, Pages 150-121]
Islamic Republic of Iran
Economic and sports effects of the development of sports diplomacy in the Islamic Republic of Iran [Volume 3, Issue 2, 2022, Pages 29-1]
K
Keywords: Diplomacy
Economic and sports effects of the development of sports diplomacy in the Islamic Republic of Iran [Volume 3, Issue 2, 2022, Pages 29-1]
Keywords: Security
The effect of loyalty to the national team on the level of risk-taking of Iranian tourists towards the host of the Asian Cup (2019 UAE) [Volume 3, Issue 2, 2022, Pages 177-151]
L
Leisure
Relationship serious leisure and leisure satisfaction mediated by recreational involvement in amateur Volleyball athletes [Volume 3, Issue 2, 2022, Pages 120-89]
Local communities
The Impact of International Sports Events on the City Brand (Case Study: Bojnourd County) [Volume 3, Issue 1, 2022, Pages 195-172]
Loyalty
The effect of loyalty to the national team on the level of risk-taking of Iranian tourists towards the host of the Asian Cup (2019 UAE) [Volume 3, Issue 2, 2022, Pages 177-151]
Loyalty
Investigating the effect of social responsibility on Customer`s loyalty of fitness clubs with role moderating of image and reputation [Volume 3, Issue 2, 2022, Pages 60-30]
Loyalty
Comparison of The Loyalty Model of New and Experienced Customers of Health Clubs In Isfahan [Volume 3, Issue 3, 2022, Pages 98-68]
M
Mashhad Water Parks
Determining The Relationship Between Brand Experience And Brand Loyalty And The Moderating Role of Demographic Variables (Case Study: Customers of Mashhad Water Parks Complex) [Volume 3, Issue 4, 2022, Pages 156-139]
Motivation
Identifying The Motivations And Behavior Of Consuming Sports Goods In Iranian E-Sports Players [Volume 3, Issue 4, 2022, Pages 23-1]
O
Online brand
The Role of Social Media on Online Brand Community Identification And Loyalty of Mashhad Sports Club Customers [Volume 3, Issue 3, 2022, Pages 67-38]
P
Performance
The effects of green marketing drivers on the Performance of sport facilities with the mediating role of social responsibility [Volume 3, Issue 1, 2022, Pages 171-144]
Persepolis
The Effect of Corporate Sponsor Image on Purchase Intention of Persepolis Fans With The Mediating Role of Brand Love And Sport Involvement [Volume 3, Issue 4, 2022, Pages 95-74]
Physical Fitness
Explaining The Effect of Social Marketing on Motivating Sports Participation of The Elderly in East Azarbaijan Province [Volume 3, Issue 3, 2022, Pages 220-187]
Premier League
The role of Sportscape on Service Experience of Football Spectators (case of Azadi stadium) [Volume 3, Issue 2, 2022, Pages 150-121]
Purchase intention
The Effect of Corporate Sponsor Image on Purchase Intention of Persepolis Fans With The Mediating Role of Brand Love And Sport Involvement [Volume 3, Issue 4, 2022, Pages 95-74]
R
Recreational involvement
Relationship serious leisure and leisure satisfaction mediated by recreational involvement in amateur Volleyball athletes [Volume 3, Issue 2, 2022, Pages 120-89]
Reputation
Investigating the effect of social responsibility on Customer`s loyalty of fitness clubs with role moderating of image and reputation [Volume 3, Issue 2, 2022, Pages 60-30]
Research
Application of statistical software in quantitative sports marketing studies [Volume 3, Issue 1, 2022, Pages 29-1]
Risk Assessment
The effect of loyalty to the national team on the level of risk-taking of Iranian tourists towards the host of the Asian Cup (2019 UAE) [Volume 3, Issue 2, 2022, Pages 177-151]
S
Satisfaction
Relationship serious leisure and leisure satisfaction mediated by recreational involvement in amateur Volleyball athletes [Volume 3, Issue 2, 2022, Pages 120-89]
Satisfaction
Comparison of The Loyalty Model of New and Experienced Customers of Health Clubs In Isfahan [Volume 3, Issue 3, 2022, Pages 98-68]
Satisfaction
Test of The Role of Satisfaction Mediation Model In The Causal Relationship of Entrepreneurial Marketing With The Desire To Re-Attend Customers of Sports Complexes In Karaj [Volume 3, Issue 4, 2022, Pages 48-24]
Service Experience
The role of Sportscape on Service Experience of Football Spectators (case of Azadi stadium) [Volume 3, Issue 2, 2022, Pages 150-121]
Service Quality
Comparison of The Loyalty Model of New and Experienced Customers of Health Clubs In Isfahan [Volume 3, Issue 3, 2022, Pages 98-68]
Service Quality
The Moderator Role of Social Media in Relation between the Services Quality and Satisfaction with the Customer Behavioral Intention in Swimming Clubs [Volume 3, Issue 3, 2022, Pages 186-157]
Social capita
Relationship of Social Capital With Innovative Behavior And Competitive Advantage of Active Sports Tourism Destinations In Bushehr Province [Volume 3, Issue 4, 2022, Pages 73-49]
Social media marketing
Bibliometric Analysis of The Global Trends on Sport Marketing Researches [Volume 3, Issue 1, 2022, Pages 143-114]
Social networks
Analyze The Gender Factor In The Effectiveness of Advertising Using Sports on Social Networks (Case Study: Instagram) [Volume 3, Issue 3, 2022, Pages 156-129]
Spectators
The role of Sportscape on Service Experience of Football Spectators (case of Azadi stadium) [Volume 3, Issue 2, 2022, Pages 150-121]
Spectators
The Impact of Cognitive Component on Affective Component of Team Reputation: Emphasizing on Difference Between Viewers And Spectators of Persian Gulf Pro League [Volume 3, Issue 4, 2022, Pages 138-118]
Sport Equipment
Examining The Environmental Behaviors of Sports Consumers: The Effect of Green Marketing Tools [Volume 3, Issue 4, 2022, Pages 117-96]
Sport Facilities
The effects of green marketing drivers on the Performance of sport facilities with the mediating role of social responsibility [Volume 3, Issue 1, 2022, Pages 171-144]
Sporting event
The Impact of International Sports Events on the City Brand (Case Study: Bojnourd County) [Volume 3, Issue 1, 2022, Pages 195-172]
Sport Marketing
Bibliometric Analysis of The Global Trends on Sport Marketing Researches [Volume 3, Issue 1, 2022, Pages 143-114]
Sports Business
Identifying and Ranking The Components of Sports Business Development In Golestan Province [Volume 3, Issue 3, 2022, Pages 128-99]
Sportscape
The role of Sportscape on Service Experience of Football Spectators (case of Azadi stadium) [Volume 3, Issue 2, 2022, Pages 150-121]
Sports Involvement
The Effect of Corporate Sponsor Image on Purchase Intention of Persepolis Fans With The Mediating Role of Brand Love And Sport Involvement [Volume 3, Issue 4, 2022, Pages 95-74]
Sports Marketing
The role of demographic characteristics and digital literacy in the digital marketing
of sports cafes and shops [Volume 3, Issue 1, 2022, Pages 57-30]
Sports Marketing
Identifying The Motivations And Behavior Of Consuming Sports Goods In Iranian E-Sports Players [Volume 3, Issue 4, 2022, Pages 23-1]
Sports Participation Motivation
Explaining The Effect of Social Marketing on Motivating Sports Participation of The Elderly in East Azarbaijan Province [Volume 3, Issue 3, 2022, Pages 220-187]
Sports science
Application of statistical software in quantitative sports marketing studies [Volume 3, Issue 1, 2022, Pages 29-1]
Sport’s Tourism Destinations
Relationship of Social Capital With Innovative Behavior And Competitive Advantage of Active Sports Tourism Destinations In Bushehr Province [Volume 3, Issue 4, 2022, Pages 73-49]
Sport tourism
Designing a model for attracting and involving people to sports tourism (Factors, challenges and strategies) [Volume 3, Issue 1, 2022, Pages 113-80]
T
Team Reputation
The Impact of Cognitive Component on Affective Component of Team Reputation: Emphasizing on Difference Between Viewers And Spectators of Persian Gulf Pro League [Volume 3, Issue 4, 2022, Pages 138-118]
Team Tradition
The Impact of Cognitive Component on Affective Component of Team Reputation: Emphasizing on Difference Between Viewers And Spectators of Persian Gulf Pro League [Volume 3, Issue 4, 2022, Pages 138-118]
Tourists
The Impact of International Sports Events on the City Brand (Case Study: Bojnourd County) [Volume 3, Issue 1, 2022, Pages 195-172]
U
Urban brand
The Impact of International Sports Events on the City Brand (Case Study: Bojnourd County) [Volume 3, Issue 1, 2022, Pages 195-172]
V
Video Games
Identifying The Motivations And Behavior Of Consuming Sports Goods In Iranian E-Sports Players [Volume 3, Issue 4, 2022, Pages 23-1]
Viewers
The Impact of Cognitive Component on Affective Component of Team Reputation: Emphasizing on Difference Between Viewers And Spectators of Persian Gulf Pro League [Volume 3, Issue 4, 2022, Pages 138-118]
Volleyball
Relationship serious leisure and leisure satisfaction mediated by recreational involvement in amateur Volleyball athletes [Volume 3, Issue 2, 2022, Pages 120-89]
W
Willingness to be present again
Test of The Role of Satisfaction Mediation Model In The Causal Relationship of Entrepreneurial Marketing With The Desire To Re-Attend Customers of Sports Complexes In Karaj [Volume 3, Issue 4, 2022, Pages 48-24]
