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Persian
Volume & Issue:
Volume 6, Issue 1 - Serial Number 21, April 2025
Number of Articles:
1
The Impact of Observability and Compatibility on Consumers' Attitudes Towards AI-Generated Sports Marketing Content and Its Effect on Purchase Intent
Pages
1-15
10.22034/sms.2024.141529.1367
Sajjad Pashaie; Mohana Nasirpour
View Article
PDF
797.45 K
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Volume 6 (2025)
Issue 1
Volume 5 (2024)
Volume 4 (2023)
Volume 3 (2022)
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